Showoff Expands to Eastern Norway With New Regional Manager
Showoff is expanding its reach to Eastern Norway with the appointment of Bent Røiseland as Regional Manager. Full-service trade show and branding solutions are now available in the Oslo region and beyond.
Showoff AS is taking a significant step forward in its growth journey. We are thrilled to announce our expansion to Eastern Norway with the appointment of industry veteran Bent Røiseland as our new Regional Manager for the region.
This marks an important milestone for Showoff. Since our founding in Sandnes, we have built a strong reputation in Western and Southern Norway for delivering high-quality branding, trade show, and vehicle wrapping solutions. Now, we are bringing that same expertise and dedication to the Oslo region and the wider Eastern Norway market.
Why Eastern Norway?
Eastern Norway, centred around the capital Oslo, represents the largest concentration of businesses in the country. The region is home to:
- Norway's largest business hub and corporate headquarters
- The country's most active trade show and exhibition venues
- A thriving startup and scale-up ecosystem
- Major international companies with Norwegian offices
- Growing demand for professional branding and visual communication services
For years, we have received enquiries from businesses in the Oslo region who wanted access to the same quality of service we provide to our clients in Rogaland and surrounding areas. With this expansion, we can now serve them locally with a dedicated team member who knows the market intimately.
Introducing Bent Røiseland
Our new Regional Manager for Eastern Norway, Bent Røiseland, brings decades of experience in the trade show and events industry. His deep knowledge of the market, combined with an extensive network of contacts across the region, makes him the ideal person to lead our expansion.
Background and Experience
Bent has spent his career in the exhibition and branding industry, holding senior positions at leading companies in the sector. His expertise spans:
- Trade show design and project management - overseeing major exhibition projects for national and international clients
- Client relationship management - building long-term partnerships with businesses across diverse industries
- Strategic sales - understanding client needs and translating them into effective branding solutions
- Logistics and operations - managing the complex logistics of trade show installations across multiple venues
His hands-on approach and genuine passion for helping businesses succeed through effective visual communication align perfectly with Showoff's culture and values.
What Bent Brings to Showoff
"I am incredibly excited to join Showoff and lead the expansion into Eastern Norway. The team in Sandnes has built something special - a company that genuinely cares about quality and client satisfaction. I look forward to bringing that standard to businesses across Eastern Norway."
With Bent on the ground in Eastern Norway, our clients in the region benefit from:
- Local presence - a dedicated contact who is accessible for meetings, site visits, and project management
- Market knowledge - deep understanding of the Eastern Norway business landscape, venues, and logistics
- Full-service access - the complete range of Showoff's services, backed by our production facilities in Sandnes
- Responsive service - quicker response times and more efficient project coordination for Eastern Norway projects
Services Available in Eastern Norway
Through our Eastern Norway expansion, businesses in the Oslo region and surrounding areas now have access to Showoff's complete service portfolio:
Trade Shows and Exhibitions
Our core strength. We design, produce, and install professional exhibition stands for trade shows and events across Eastern Norway's major venues, including:
- Oslo Spektrum
- Norges Varemesse (Lillestrøm)
- Telenor Arena
- And venues throughout the region
From custom-built stands to modular systems, we deliver turn-key exhibition solutions that help our clients stand out and generate results.
Signage and Visual Communication
Professional signage solutions for offices, retail spaces, construction sites, and outdoor installations. Whether you need illuminated signs, wayfinding systems, or building wraps, we have the expertise and production capacity to deliver.
Vehicle Wrapping
Our popular vehicle wrapping service is now more accessible to Eastern Norway customers. While complex wrapping projects are handled at our climate-controlled facility in Sandnes, we can coordinate logistics and consultation locally through Bent.
Branded Merchandise and Promotional Products
Custom promotional products and branded merchandise for events, campaigns, and corporate gifting. From branded apparel to custom giveaways, we source and deliver high-quality products that reinforce your brand.
Stickers and Decals
Custom stickers and decals in every format, from small logo stickers to large-format graphics.
Our Vision for Eastern Norway
This expansion is not just about serving a new geography - it is about deepening our ability to be a true full-service branding partner for businesses across Norway.
Our vision for Eastern Norway includes:
- Building a strong local client base through quality work and genuine partnership
- Being present at major industry events across the region
- Developing relationships with venues and suppliers for seamless project delivery
- Growing our team as demand develops, with the possibility of establishing a dedicated Eastern Norway facility
We are committed to bringing the same standards that have earned us the trust of clients in Western Norway to every project we undertake in the east.
A Growing Company With Big Ambitions
The expansion to Eastern Norway reflects Showoff's broader growth trajectory. Since our founding, we have steadily expanded our capabilities, team, and client base:
- Over 1,300 vehicles wrapped with premium materials
- Hundreds of trade show stands designed and built
- A full-service production facility in Sandnes
- A growing team of specialists across design, production, and project management
- Long-term client relationships built on trust and consistent quality
Adding Eastern Norway to our operational footprint is a natural next step in our ambition to be Norway's leading branding and visual communication partner.
Get in Touch
If you are based in Eastern Norway and want to discuss how Showoff can help your business with trade shows, signage, vehicle wrapping, or any of our branding services, we would love to hear from you.
Bent Røiseland - Regional Manager, Eastern Norway
You can also reach us through our contact page or learn more about our services:
We look forward to meeting you and showing what Showoff can do for your brand.