Textiles
Pique
Art.nr: 65556430
From 299 krex. VAT
Textiles
3112 productsGuides and inspiration
Need help choosing the right product, print method, or quantity? These guides make it easier to order more confidently.
BrandingJune 1, 2026
Company Merch: How to Build Your Brand With Custom Products
Custom merch increases brand awareness by 45%. The difference between merch and regular promotional products? Design that people actually want to use. Here is the strategy, design tips and products you need.
Read guide
BrandingMay 15, 2026
Branded Workwear With Logo: The Complete Guide for Businesses
Branded workwear delivers the highest brand recall of all promotional products: 85% remember the brand after receiving a garment. Here is everything you need to know about product types, printing methods, brands and pricing.
Read guide
BrandingApril 1, 2026
Sustainable Promotional Products: How to Choose Eco-Friendly Branded Items
78% of companies are increasing their investment in sustainable merch. Here is everything you need to know about certifications, materials and pricing to choose eco-friendly promotional products that actually make a difference.
Read guideBuying guide
How to choose the right branded apparel
Branded apparel works best when the garment, fit, and print method match how it will actually be used.
For trade shows and giveaways, t-shirts, caps, and light layers are usually the safest choice. For staff and internal use, it often pays off to prioritize better fit, more durable materials, and pieces people actually want to wear outside work.
The key is choosing garments that work across volume, size distribution, and the right branding method. A good apparel order is not just about the logo, but about matching the right product to the right use case and budget.
What to decide before you order
- Use case: trade shows, onboarding, workwear, and giveaways call for different garments.
- Fit and sizes: choose models and size ranges that actually fit the people receiving them.
- Print method: transfer, embroidery, and sublimation suit different materials and visual goals.
- Material and durability: think about washing, daily wear, and how premium the garment should feel.
- Quantity and budget: size mix and order volume affect both unit cost and production planning.
Common questions about branded apparel
For trade shows, light and visible garments usually work best, such as t-shirts, caps, and simple mid-layers. They are easier to distribute, easier to size, and give strong visibility on the stand.
Print is often best for campaign garments and larger graphics, while embroidery creates a more premium look on polos, shirts, jackets, and caps. The choice should follow the garment type, budget, and desired finish.
The most common mistake is choosing garments on price alone. If the fit, size range, or quality is wrong, the apparel gets used less and the branding impact drops quickly.
